Political Lobbying Dynamics Shift Amid Party Growth
Cash-for-clout arrangements are prevalent in the political conference scene. Reform’s MacKinnon acknowledges that firms may lack the “urgency” at this point in the election cycle to justify a more substantial presence, while public affairs experts concur that prioritizing budgets for lobbying the incumbent Labour government remains the most prudent strategy.
Towler, currently campaigning for a position on Reform’s governing board, points out that some companies are hesitant to attend the conference due to concerns about the reputational risks of aligning with Farage. Towler expresses that there is still a prevalent belief that those who supported the winning side of the Brexit referendum are viewed as “evil bastards.”
“Corporate entities exhibit considerable reluctance,” he observes. “I’ve had individuals state they would like to attend one of your events but request confidentiality regarding their participation.”
“It’s time to mature. We have always garnered support from entrepreneurs, individuals capable of making informed decisions. However, when it comes to boards or shareholders, fear takes precedence.”
Both MacKinnon and Towler recognize that the party’s recent surge in popularity has revealed notable deficiencies within its policy development framework. Consequently, companies willing to engage early will secure better access and opportunities to contribute to a future Reform agenda.
“We are forthright when we engage with others — those who connect with us sooner will benefit from a more robust and long-lasting relationship,” states MacKinnon. “This principle applies across all industries and sectors. Therefore, we advocate for early engagement, and our message is well understood.”