Controversy Erupts Over Bad Bunny as Super Bowl Halftime Headliner
U.S. President Donald Trump criticized the decision to feature Bad Bunny as the headliner of the 2026 Super Bowl halftime show, expressing unfamiliarity with the Puerto Rican artist. “I’ve never heard of him. I don’t know who he is,” Trump stated during an appearance on Greg Kelly Reports (Newsmax). He further lamented, “I don’t know why they do this… It’s crazy,” referring to the NFL’s choice, which is guided by Roc Nation, led by Jay-Z, with Apple as the sponsor, reports 24brussels.
The backlash intensified after host Greg Kelly mocked the selection, referring to Bad Bunny as “the bunny guy” and comments gained traction in conservative circles. Corey Lewandowski, senior adviser at the Department of Homeland Security and Trump’s 2016 campaign manager, cautioned that ICE “will be present at the Super Bowl,” warning, “If you’re in this country illegally, go home.”
Bad Bunny, a prominent figure in the global music scene, has garnered three Grammy Awards, 12 Latin Grammys, and holds the record for the most streamed album in Spotify’s history. In a notable move, he opted not to include U.S. mainland stops in his world tour due to “concerns over possible ICE raids” outside concert venues.
The NFL has refrained from addressing any blame regarding the decision. Historically, the halftime show has showcased a mix of American and international artists, including icons such as Shakira, Jennifer Lopez, and Kendrick Lamar. The upcoming event is scheduled for February 8 in Santa Clara, California.
This debate arises amid ongoing migration tensions under the Trump administration, which has ramped up immigration raids and interior enforcement, pledging a stronger ICE presence at significant public events. Civil rights organizations have criticized these operations, asserting they instill fear within Latino and immigrant communities.